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Bvlgari Allegra Pop-Up Store Nanjing 2022
Bvlgari has introduced a new pop-up store at the Nanjing Deji Shopping Center, designed to showcase and promote its Allegra fragrance line. Guests are invited to explore the rich, aromatic world of Bvlgari’s scents through a vibrant and engaging setup that captures the essence of luxury and craftsmanship synonymous with the brand. The pop-up store serves as a sensory journey into the diverse and exquisite notes of the Allegra collection, offering a unique opportunity for visitors to discover their personal scent.
Art Direction - Ava Yang
Creative Direction - Ava Yang
Spatial Design - Ava Yang
Graphic Design - Ava Yang
Event Agency: ING Marketing

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