Carl F. Bucherer
Pop-Up Store
Shenzhen 2022
MECHANICAL WORLD
Carl F. Bucherer has a deep-rooted history of excellence and outstanding craftsmanship. As a pioneer and leader in peripheral technology, the brand's watches are equipped with unique mechanical movements, with many featuring the peripheral technology that has come to distinguish the brand. In 2022, the brand aims to bring people into the distinctive Mechanical World of Carl F. Bucherer, immersing them in the glamour of excellent timepieces.
To achieve this, the CFB pop-up store aims to illustrate the brand's technology and interpret its dedication to contemporary craftsmanship and the pursuit of the art of traditional watchmaking. The store establishes a luxurious, exceptional, and innovative brand image through effective PR promotion, showcasing the brand's commitment to excellence and innovation in the world of timepieces.
Event Time: March 23rd- 29th, 2022
Event Location: Shenzhen MIXC
Booth Dimension: 10m (L) X 10m (W) x 3m (H)
Creative Direction - Josah Wang
Spatial Design - Qiang Zhang, Ava Yang
Event Agency: K2














